marketing CRM

CRM Marketing Software

Marketing solution essential for generating leads

E-DEAL CRM, the conversion marketing software

Marketing and communication departments need reliable tools in order to conduct their lead generation campaigns. What for: to send e-mails and analyze the impact, to build segmented databases, to be able to analyze web traffic in order to adapt the website and landing page.

Regarding business intelligence, e-mail campaigns, targeting, direct and digital marketing, event planning, media relations, telemarketing, surveys, lead nurturing, etc., E-DEAL CRM enables marketing teams to improve their productivity and performance.

Issues
  • Automate and manage marketing activities
  • Analyze digital customer behavior
  • Generate and track leads
  • Build a qualified and segmented database

E-DEAL CRM's answer

A CRM to plan your marketing actionsPlan and execute the company’s marketing strategy

E-DEAL CRM offers integral top-down management of marketing campaigns. Objectives, budget, planning, etc., the solution leaves nothing to chance. Marketing and communication teams can monitor progress towards the fulfillment of objectives and commitments. Socio-demographic testing, sampling, reusable campaign templates, etc., the solution offers users different options allowing them to work effectively on specific targets.

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The best data for the best results

E-DEAL CRM provides marketing teams with dynamic and shared information databases on markets and competitors. Inputting and searching for information is made both quick and easy. External data feeds also input data automatically into these bases.

With a marketing solution, customer intelligence is both improved and shared. Marketing profiling, appeal management, loyalty-building, segmentation, etc., anything is possible!

Marketing CRMLaunching and analyzing e-mailing campaigns

With E-DEAL CRM, carrying out personalized mass email and SMS campaigns is quick and easy. Develop your trigger marketing campaigns (recurring mass emails or bulk SMS) with this Marketing solution. Thanks to its dedicated mass email module, you can easily optimize the content of your emails by including conditional blocks. The solution analyzes the behavior of your customers and prospects, and delivers actionable information.

Like all Marketing solutions, E-DEAL CRM also handles the targeting, routing, subscriptions and unsubscriptions for your mass emails, all while optimizing the digital pressure exerted on your customers.

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A marketing CRM which includes social networksBoost communication via social networks

E-DEAL CRM is closely integrated with social networks, enabling users to impact the following three social aspects:

  • Assert their brand identity: the marketing solution provides tools based on Big Data technology that enable users to monitor and analyze, in real time, their e-reputation, brand image and ecosystem.
  • Identify business opportunities: the software records web data (social networks, forums, etc.) in order to supply the CRM with leads, influencers and attrition risks.
  • Boost their digital communication: with just a few easy clicks, E-DEAL CRM enables users to post comments, retweet information, etc.

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Building a business repository

The E-DEAL CRM solution includes Electronic Document Management (EDM) features which allow users to share resources more effectively.

Benefits include:

  • The collaborative engineering of products
  • Accurate referencing of these products: arguments, descriptions, documentation, management of differentiated pricing catalogs, interaction with the ERP product database, competition, feedback from the field.

Take advantage of reglementation and enhance your customer relationship quality

With E-DEAL CRM’s Marketing module, capitalize on the latest regulatory changes. Thanks to new, exclusive features, easily comply with the requirements of the GDPR (date of last contact, anonymization, data archiving, etc.).

Make direct marketing campaigns easy, thanks to our interface with the Bloctel opt-out registry: telemarketers will know at a glance whom they can, and cannot, contact.

 

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