The urban community of Greater Nantes is a Public Establishment for Intercommunal Co-operation (EPCI) comprising 24 municipalities. Nantes Métropole designs and manages a joint sustainable development and planning program of what is currently the largest urban center of the Western regions of France. By adopting a global approach to the development and growth of its territory, it can ensure a better distribution of resources and skills to better serve its 590,000 inhabitants.
Greater Nantes chose E-DEAL to support its protocol management. The CRM solution will enable the urban community to standardize its database of contacts and partners, and to optimize its event management and marketing actions (targeted guest-list, invitations, e-mailings, invitations, etc.). Thanks to E-DEAL’s responsiveness, it can be used directly on smartphones to monitor attendance directly during events. The software’s reporting features can be used to produce statistical analyses. The application will be interfaced with the database of all the streets of the urban community as a whole.
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