In 2012, the Samsic Group, founded in 1986, reported a turnover of over €1.4 billion. It employs 70,000 people throughout Europe and serves 20,000 clients every day.
Implanted throughout Europe (Belgium, Luxembourg, Switzerland, Spain, Portugal and United Kingdom), Samsic provides services for companies, administrations and organizations from a wide variety of sectors. The Samsic group structured its activities around three business lines: Samsic Facility (work environment), Samsic HR (human resources and career) and an independent business unit (independent brands of the group).
The Samsic group chose E-DEAL CRM as its unique customer relationship management tool for all its branches in France and abroad. This tool will help it share its customer knowledge and foster synergies between its divisions.
In addition to the traditional features offered by a CRM tool (contact management, action coordination, marketing campaigns, calendar and schedule, etc.) E-DEAL CRM provides a comprehensive toolset to manage its business activities and reporting tasks.
E-DEAL CRM was selected for its ability to adapt to the company’s business processes and to partition data. Two additional major assets motivated this choice: its ability to interface with the existing and future computer systems (in particular a proposal management tool) and its multi-language and multi-currency features.
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