The Loir-et-Cher CCI represents nearly 10,000 companies who are registered with the Register of Companies and Business from a wide variety of industries: Sales, Tourism, Manufacturing industry, and Services. Alongside its mission of public service (business formalities center, CFE, Business Directory, etc.), the Loir-et-Cher CCI offers start-up services for project holders and supports companies in their activity: commercial growth, technology, innovation, environment, communication, etc.
As early as 2008, the Loir-et-Cher CCI wanted to take a qualitative step further by going from a simple contact management policy, implemented since 2002 and mature, to a comprehensive and unified Customer Relationship Management tool: it chose E-DEAL CRM. Since then, the solution is open and shared by all staff members; everybody can work independently, and conduct and implement all necessary actions in accordance with the observed behavior of its constituents and measure the impact of these actions.
The Loir-et-Cher CCI chose E-DEAL CRM CONSULAR to support it in its mission of support and guidance to companies and businesses:
Enhanced follow-up of requests and/or actions undertaken vis-à-vis its constituents
- Optimized marketing
- Development of a business knowledge base.
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